Privacy: What Customers Want, Why Security Should Care and What to Do Next

Posted on in Presentations

This session will begin with an overview of Forrester’s new customer privacy segmentation, which was derived from studies of more than 80,000 global customers. Presenters will outline best practices for using it to increase revenue with security and privacy. Participants will then work together in small groups to apply these lessons to their organizations.

Laura Koetzle


Vice President, Group Director, Forrester

Privacy Anti-Fraud

SSO PII identity theft identity management & governance data security authentication



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