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Why Does Cyber Tech so Often Fail? Addressing the Cyber “Market for Lemons”


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According to research published in October 2020, 90% of buyers say that the cybersecurity market is failing because the technology isn’t as effective as it needs to be. Over a year on, this panel will discuss what has and has not changed since then, and will introduce the construct of a buyer's charter, a vital next step to address the market failings.

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Participants
Joe Hubback

Moderator

MD Global Academy and EMEA Region, Istari Global

Grace Cassy

Panelist

Board Member, Ten Eleven Ventures

Ciaran Martin

Panelist

Professor of Government, University of Oxford (Founding head of UK National Cyber Security Centre, 2014-20), Blavatnik School of Government, University of Oxford

Greg Rattray

Panelist

Co-Founder/Partner, Next Peak


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