1. Marriott Marquis

Everyone has a wish list—projects you are sure will improve your organization’s IT security. The “pitch” is scheduled. How can you stand out to gain the commitment you need? What format is best? How do you clearly document benefits, making them compelling to management? What challenges do you face? Learn and share with peers how to sell your value proposition applying a best cost-benefit framework.

Learning Objectives:
1: Learn how to effectively craft and present a cost-benefit proposal to management.
2: Learn how to clearly define business benefits in strategic language.
3: Learn what funding strategies have worked and how to avoid sabotaging yourself.

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