"Are We Getting Better?" Why We Don't Know. What We Can Do About It.
Are we getting better?" So simple; yet our best can't answer. How would we know? For too long we've focused on activity over effect, symptoms over root causes, easy problems over important ones. We can wearily accept defeat or fight smarter. After a decade of digging deeper & exploring the edges of the map, this session will cover what is of greatest consequence to maturing our industry.